People nowadays are familiar with physical and virtual events. In fact, there is a term called “hybrid event”. The demand to host a hybrid event is gradually increasing in the year 2020 due to the pandemic. As an event planner, we would like to share with you some information about the hybrid event that might help you to decide the type of event you plan to host.
1. What is a hybrid event?
A hybrid event is a combination of physical and virtual events. It consists of the in-person and online components, which gather the people at a physical venue with the virtual audience. In notable, the event attendees from both worlds can interact in real-time, regardless of the geographical boundaries.
2. What are the types of hybrid events?
From a webinar, conferences, gala dinner, award ceremony, and even more. All types of hybrid events have different requirements and services while the team must leverage their planning expertise to deliver a superb hybrid event.
3. How long does it take to deliver a hybrid event?
A hybrid event normally takes 4-6 weeks to come out with the proposal and schedule, until the event day.
4. Is there any limit for the number of attendees in a hybrid event?
There are no limits for the online attendees, as many as you wish to reach them. The best thing about a hybrid event is that it allows you to reach international audiences. You can house the attendees at the venue, yet offering an extraordinary environment for your online participants.
5. Do I have to book a venue for the event?
Yes, you definitely need a venue but only for a certain number of people. Depending on the event as well as your demand of the production team, create a room where social distancing is applied.
6. What are the advantages of a hybrid event?
Other than having high exposure and high engagement rates, a hybrid event also comes with the benefits such as high return on investment (ROI), cost-effective, valuable data collection, and audience insights. It is a powerful tool with unlimited scalability to evaluate the event performance for future event enhancement.
7. What are the challenges to host a hybrid event?
A high professional needs is required to ensure the smooth progress of the virtual experience. One practice that must be taken into account is to engage a fully skilled digital & AV department and test all the equipment as well as internet connections the day before the event.
8. How can the attendees interact in a hybrid platform?
A hybrid event is customizable with communication features, including breakout rooms, live chat rooms, and social media feeds. Creating the unique #hashtag make the event go viral as you wish to.
9. Do I need a support team?
Yes. The fact is that a hybrid event is still a new norm for all organizers that require extra productions to take into considerations. When there is any issue regarding the virtual platform, there is a solution from the expert to assist you on-site.
10. How to run a successful hybrid event?
Both in-person and virtual attendees have different experiences throughout the hybrid event. The most important elements to host a successful hybrid event must be the content, community, and value.
It is the king of your hybrid event. Understand that you can make interactions with your on-site attendees directly, the virtual attendees might easily get distracted. To keep them focused on the computer screen, offer simple, yet attractive visualization techniques in the virtual platform which are able to trigger excitement.
Establish a sense of belonging with an interactive environment for both groups of attendees. Build the community by connecting them with tools such as live polls and Q&A sessions. It is also a great opportunity to gain feedback for the event.
Putting the sponsors on-site and the virtual platform showcase the high value of the event. You can collect the post-event survey to measure the insights between on-site and virtual experiences. It is time to leverage the event for future valuable content planning.
The Tips To Host A Success Hybrid Event
The pro in hybrid event management is essential for you in the planning stage. Whether you have an idea regarding the virtual platform, they make things happen.
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